Wednesday, 14 October 2009

Your Idea can make you rich chapter four: Pitching and presentation



I found a nice quote from Peter Jones: ‘Presentation and packing isn’t just fluffy stuff to leave to the last minute.’
A presentation is all about selling yourself, the presentation and the method tell you what the company is going to be like and at this stage it says that YOU are the company. YOU should keep attention on how you present yourself, the words you use, the clothes you wear, the figures you have in your head and how you express your ideas. You should also use visual aids for your presentation like a power point presentation or an overhead transparency.

Definition of pitching: Presentation, sometimes high-pressure, to a prospect by a salesperson, to solicit an order or new business. In making a sales pitch to a prospective client, a salesperson usually begins with a positive opening line, demonstrates the features of the product while concentrating on selling its benefits, handles objections with a positive approach, and ends by asking for the order.
(http://www.answers.com/topic/pitch)
The Dragons top pitching tips:

Doug Richard: ’understand what an investor is looking for’
Duncan Bannatyne: ‘Know your numbers, know your percentages’
Peter Jones: ‘Know your end goal and work towards it’
Rachel Elnaugh: ‘Be passionate objective about what you do’
Simon Woodroffe: ‘Know the numbers instinctively, live and breathe them!’
Coping with Nerves:

Here are some tips how you can avoid nervously mistakes in your presentation:
- Breathe very deeply and slowly for a few minutes! -> You are realising your nerves
- Scrunch up your fists into balls and release!
- Yawn to relax your throat
But all in all it is really good to be nervous because that shows that you take care about the reaction of the audience.

1 comment:

  1. Thanks for sharing interesting article. I must say your site is very informative, and your writing skill is very good.

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